Top 10 Cruelty Free Brands That You Can Buy

With the event of various awareness campaigns by PETA, consumers have switched towards the cruelty-free brands that offer vegan products. PETA has encouraged brands to avoid the test on animals as they deserve kindness too. Due to various movements and awareness programs, consumers have understood t


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With the event of various awareness campaigns by PETA, consumers have switched towards the cruelty-free brands that offer vegan products. PETA has encouraged brands to avoid the test on animals as they deserve kindness too.

Due to various movements and awareness programs, consumers have understood the importance of using cruelty-free brands products only. Now, there are various brands that have banned the test on animals and still managed to produce products that work wonders on your skin and hair.

If you are looking for brands that produce 100% vegan products, then you are in the right place:

1. L.A. Girl

L.A. Girl

Bring artistry to your life with L.A. Girl premium-quality cosmetic products. The company was founded in 1985, and since its inception that brand has evolved into many dimensions. The iconic collection of contours, foundation, lipsticks and more helps keep you on the edge. The super-smooth products give you long-lasting effects on your skin. Add a dash of dramatic beauty with L.A. Girl affordable luxury cosmetic and be a Diva!

2. Paul Mitchell

Paul Mitchell

Paul Mitchell is an American manufacturer of hair care products and styling tools. The brand was founded on 31st March 1980 by Paul Mitchell and John Paul DeJoria. The salon-quality products of the brand help various hairdressers to let artistry thrive by growing their businesses. Paul Mitchell is the largest supplier of products, tools, and systems to various salons across the world. The brand owns a salon that ensures the best possible use of their products.

3. Moroccan Oil

Moroccan Oil

Moroccan Oil welcomes you to the world oil-infused beauty! The brand claims that their products are nutrient-rich and antioxidant which are formulated with the highest quality and authentic ingredients. It ensures the best quality of the products as the brand has a small number of retailers that sells products directly from the source all around the globe. Moroccanoil produces all kinds of hair care to hair styling products creates all kinds of effects like long-lasting smoothness, shiny, improves manageability and helps promote hair growth.

4. Shea Moisture

Shea Moisture

Shea Moisture is a personal care company that manufactures and produces shampoo, conditioners and body wash. The company was founded in 1991 and established in 1912 in Harlem by Liberians Nyema Tubman and Richelieu Dennis. Shea Moisture produces the most natural and sustainable products infused with only natural ingredients. The products do not contain any harmful products like parabens, mineral oil, sulfates and more.

5. Mixed Chicks

Mixed Chicks

Mixed Chicks is a brand specially formulated for your lovely curls! They manufacture lightweight and non-sticky hair products to make your curls healthy. The products help define locks and seals in moisture in every curl to make them look lively and shiny. The products can be applied on hair extensions, weaves, braids and more. The range of this brand includes products for men, women, and children and it is formulated to suit every kind of hair.

6. As I Am

As I Am

As I Am started as thought by Dr. Ali N Syed who is a master hair care chemist. He traveled the world listening to the woes of women with kinky and coily hair. The brand offers a large number of products like shampoos, conditioners, styling gels and more. Almost every product contains a high-quality organic ingredient that makes your hair manageable, improves quality and makes your hair look amazing. Daily application of the product by this brand improves your hair making them soft and supple.

7. Bio-Oil


Bio-Oil is a brand that has only one product named ‘Bio Oil’ which is known worldwide for its healing powers. It is mainly known due to its high-quality organic ingredients that removes stretch marks, uneven skin tone, aging skin, and dehydrated skin. The oil is supposed to be massaged in circular motions on your scar which will reduce the appearance of your scar and minimize its visibility. Regular application of the bio-oil improves your skin and provide immense care to your skin.

8. Ecoco


Ecoco is a Chicago based company which was founded in 1983. As the name suggests, Ecoco produces products which are formulated with widely sourced organic ingredients. The brand urges to make your environment healthy as it offers naturally driven products. These products take care of your hair and also the environment. The brand owns eco-friendly plants in Chicago which use only sustainable and environmentally friendly methods to manufacture their products.

9. Matrix


Matrix is a leading professional hair care brand and was founded in 1980. The brand claims that they take of their consumers, their salon and also the environment. They have even evolved their product packaging to recyclable plastic material that helps this planet. Matrix products are derived from organic ingredients and it possesses a wide range of hair care products that improve your hair texture and manageability.

10. Manic Panic

Manic Panic

Manic Panic is a line of cosmetic hair coloring products which is based in New York. The brand was founded on 7 July 1977 and has evolved since then. The brand has started its journey when they used to sell vivid rainbow color hair dyes. Their cream and gel formula of semi-permanent hair colours not only provides vibrant color to your hair but also provides deep conditioning to your hair. This is the first vegan-friendly brand of hair dyes which banned the test on animals on their every product!

Vegan-friendly or cruelty free brands are emerging at a fast rate in the days to come. The awareness has made people try and support the cause to show kindness to animals. Not only there are new brands that negate the tests on animals but also the existing ones are coming up with natural formulas or methods that produce their product without performing tests on animals. Who knows what this could be a new beginning!

Take care of your skin and hair, do not forget to save the world!

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